About the Project

Stori Group is a content creation company specializing in video production and editing for content creators. Their skilled team transforms raw footage into captivating visual narratives, enhancing storytelling and driving engagement. They ensure every project is perfected, enhancing storytelling and driving engagement. With a focus on quality, creativity, and client satisfaction, they are a trusted partner for elevating video content across platforms.
Project Name :
Stori Group
Category :
Media House
Tools:
Figma
Photoshop
Illustrator
Service:
Application Design
Branding & Identity
Printable Media Design
Product Design
Product Development
Website Design

Problems & Their Solutions

1. Despite high traffic, the website had a low conversion rate.

We streamlined the user interface, making it easier for visitors to find information and take action with clear call-to-action buttons and simplified navigation.

2. Visitors were not engaging with the content, leading to high bounce rates and low time spent on the site.

We added engaging multimedia elements like video showcases and dynamic testimonials to enhance visual appeal and encourage exploration.

Audit Of Old System

Redefined User Flow

Updated Design

Outcome & Results

Here are the key takeaways of the updated design performance:

  • Streamlining the UI and optimizing CTAs significantly increased the conversion rate by making it easier for visitors to take action.
  • Adding engaging multimedia elements and improving visual appeal led to higher visitor interaction and longer site engagement.
  • Targeted design solutions demonstrated how thoughtful design choices can impact user behavior and business outcomes.

“Working with this team was a game changer for us. Our old website had the traffic, but it wasn’t converting. After the redesign, not only is the site visually stunning, but it actually guides visitors to take action. The new flow is clear, engaging, and has already led to a noticeable lift in inquiries and bookings. The process was smooth, the team was responsive, and they really understood how to translate our creative brand into a high-performing website. We finally have a digital presence that matches the quality of our content.”

Samantha Lee
Head of Marketing, Stori Group
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